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Marketing Manager

Job Description

The Lukens Company – an award-winning multi-channel direct response marketing agency headquartered in Arlington, Virginia – is looking for outstanding candidates to fill the role of Marketing Manager.

Founded in 1986, The Lukens Company proudly serves a variety of non-profit and political clients, and our new Marketing Manager will play an active role helping to attract more clients and enhance our agency’s position within the marketing industry.

What You'll Be Doing

  • Developing a new outbound marketing/PR strategy, including press releases, placement of advertising, sponsorships, etc.
  • Creating an inbound marketing strategy with a particular focus on digital avenues (social networks, blogging, video, SEO/SEM, and advertising).
  • Implementing and managing an email marketing strategy complete with “opt-in” email captures, regular email newsletters, and specialized tracks.
  • Launching and overseeing a complete redesign of proposals, presentations, and other collateral materials for company-wide marketing efforts.
  • Managing and updating the company’s website and CRM
  • Collaborating with the Executive Vice President to ensure consistency of brand across all company-wide external communications.
  • Assisting in preparation of proposals, projections, and creative package development in response to RFP’s for new clients within the agency’s nonprofit division.
  • Partnering with creative/account staff to create proposals and presentations for conferences throughout the year.
  • Creating and monitoring our calendar of conferences and event schedules
  • Updating employees’ membership status of professional organizations.
  • Managing award submissions.
  • Working with some of the best professionals in marketing to help our valued clients accomplish their goals and make the world a better place.

What We'd Like to See

  • You have experience with direct marketing and an understanding of various strategies related to non-profit fundraising.
  • You have a good sense of the internal processes and account management programs that will serve an agency like ours in the most efficient manner possible.
  • You’ve built contacts and connections within nonprofit arena during your career thus far.
  • You’re adept at working with designers to develop eye-catching collateral materials.
  • Your personality suffers no shortage of enthusiasm and positivity.
  • PREFERRED: Nonprofit or agency experience.
  • REQUIRED: Bachelor’s Degree.

Where You'll Be Headed

The Lukens Company embraces an entrepreneurial spirit that gives employees tremendous leeway to chart new career paths and explore opportunities of interest. Our successful Marketing Manager will be on track for promotions to senior-level PR/Communications positions as the company continues to grow.

Ready to Apply?

If this sounds like a good fit, we would love to hear from you! Please email resume and salary history to Seth@thelukenscompany.com and include Marketing Manager in the subject line.

The Lukens Company is an award-winning full-service direct response marketing agency serving conservative political clients, non-profit organizations, and cultural institutions. We offer competitive salaries and a full-benefits package that includes health, vision and dental insurance, a 401(k), and more.